Moventas is now geared for new energy.

The beauty of the eternal and reliable movement of Moventas’ wind turbine gears and mechanical drives led us to the basics of life. Fractals in nature are constantly renewing, moving forward, being copied and developed further again. Their way of being symbolizes the core of Moventas’ business: movement and transference of energy in a new way, ahead of its time.

The brand renewal work covered all the different aspects of the brand: a solid ground ie. the brand concept, the brand promise which crystalized into the new slogan ”Geared for new energy”, the visual identity including brand pictures, graphical elements, logo and typography. We conducted the work in cooperation with the copywriters of TenFour Communications.

We are all thrilled by the first implementations of the new brand and cannot wait to see it in use in all its diversity. Here are the appetizers, please enjoy!

The fair stand structure for EWEC 2010 was designed by Messua.The web page structuring and site building was done by Naviatech. The animation was done by Prewise. The screen caps above do no justise for the site. Please, visit www.moventas.com